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2009/05/14 |
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REAL Chartered Marketers acknowledged |
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Category: Other |
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After a long and sometimes painful process the Chartered Marketer SA qualification has come of age.
At a function in Johannesburg on Wednesday, 18 February 2009, Ivor Blumenthal CE of the Services
SETA congratulated all those who had worked tirelessly behind the scenes to ensure that the standa
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2009/05/14 |
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Creativity Will Give You The Edge |
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Category: Other |
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Entrepreneurial firms think and behave much like children: willing to try anything, and an
insatiable curiosity. Sure, they get into a few scrapes; but mostly they grow. Since those
little guys often don't know any better, they'll try anything once. And some of them even
strike it rich!
Pab
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2006/07/31 |
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Winning strategies for marketers |
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Category: Strategic Marketing |
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Marketers have three jobs, according to the 'father of marketing as we know it', Philip Kotler,
who was in Johannesburg live for one day only yesterday, Thursday, 27 July 2006. He said in
order to fulfill their mandate, marketers have to "explore value, create value and deliver value".
Kotle
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2006/06/26 |
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Branson 'to kill SA bank beast' |
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Category: Market Focus |
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Johannesburg - Flamboyant UK businessman Sir Richard Branson, on Monday launched the Virgin
Money credit card, predicting that it would lead to the biggest shake-up ever in the South
African credit card market. Branson, who launched the card with a record breaking stunt,
vowed to break what he
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[Read More] |
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M-News Categories 